Pixel tracking

Tracking just clicks and impressions are stale in the Advertising technology. It’s the time for the Advertisers to track the source of their conversions to do the effective optimizations. Pixel integration on server / landing page enables both Advertisers and Komli Mobile to track the leads by Publisher id, ad id, device, model, campaign id. This data helps the Advertisers to analyze the right traffic, ads and devices for their audience to boost their ROI. 

Download Pixel tracking

Methodology
Integrate the conversion tracking image in the conversion page (Thank you / Download page) <img src=’<conversion tracking image src>’ width=’1’ height=’1’ />
conversion tracking image src URL: http://ctr.zestadz.com/apphandler/notify/0.2.0/mobileweb/<tracking_level>/<adid>/<cid>/<ip>/<ua>/<uuid_key>/<uuid_val>/<impression_id>/<timestamp>/0/<adv_id>/<campaign_id>   
How to construct pixel source URL:
You will get the value for adid, cid, impression_id and campaign_id along with your landing page url as additional parameters. However if you configure your own parameter for sub id tracking, all the parameter values will be sent to you with the configured sub id name respectively.

Example:
Your actual landing page url is: http://mydomain.com/landing?siteid=1213
Additional parameters adid, cid, adv_id, campaign_id and impression_id will be appended with the landing page. 

Your final landing page url will be: http://mydomain.com/landing?siteid=1212&campaign_id=4254&adid=6545&cid=16975&adv_id=13967&impression_id=197163852

Parameters

Parameter
Description
Value
 tracking_level  get the exact tracking_level value from your account executive (default is "conversion") conversion
 adid  refer the landing page url and get the adid 6545
 cid  refer the landing page url and get the cid 16975
 impression_id  refer the landing page url for impression_id 197163852
 adv_id  refer the landing page url and get the adv_id 13967
 campaign_id  refer the landing page url and get the campaign_id 4254
 ip  retrieve ip address from HTTP Headers 115.254.122.162
 ua  retrieve useragent (ua) from HTTP Headers SonyEricssonT610%2FR501+Profile%2FMIDP-1.0+Configuration%2FCLDC-1.0
 uuid_key  get uuid_key from the cookie using "uuid_k" as key. zest_udid
 uuid_val  get uuid_val from the cookie  using "uuid_v" as key. 1876-a26754-ba087098

Your final pixel source url with respect to above landing page will be as follows:

<img src=’http://ctr.zestadz.com/apphandler/notify/0.2.0/mobileweb/conversion/6545/16975/115.254.122.162/SonyEricssonT610%2FR501+Profile%2FMIDP-1.0+Configuration%2FCLDC-1.0/zest_udid/1876-a26754-ba087098/197163852/1248933648/0/13967/4254’ width=’1’ height=’1’ />

Note:
Useragent may contain space, symbols etc which are not valid in URLs. Hence we strongly recommend to encode the useragent.

To download the complete integration guide for pixel tracking, please click here. For any enquiries and details, write us at support@komlimobile.com

FAQs

  • Is Server to Server integration mandatory? Is there any other option?
    We do have Post Back URL, where you can get the direct Pixel URL with advertiser id and campaign id from the Campaign section on your Komlimobile account.
  • Can I track the Publisher name and their sites?
    No. Currently you can track only the Publisher id as cid.